Just seen this Coca-cola ad last weekend and can I just say that I super love the ad? It is witty. It is simple and direct to the point yet, creative.
And upon browsing youtube, I discovered that there are two more versions of the ad.
for the youth...
they even created one for the upcoming election...
Notice that the ads sound very makabayan (nationalistic) and this strategy is for the viewers to easily relate to the ads, and easily connect with the brand. They further strengthen the loyalty of the market to Coke. Very fantastic!
And also, I stumbled upon this past Coca-Cola ad.
Notice that the “Nikki Gil Ad” is very similar to the “Para Sa… Ad”. In terms of message – that Coke reaches out to all kinds of Filipinos and brings them happiness. :)
Love Coke! :)
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