Friday, July 22, 2011

Simplicity is Genius



Today is about simplicity. 

According to Albert Einstein "Any intelligent fool can make things bigger, more complex and more violent. It takes a touch of GENIUS and a lot of courage to move in the opposite direction."

This world is full of complexity. 
Amidst of all these clutter is simplicity and our challenge is to search for that.
And when we find that and utilize it in good, then we became a true GENIUS.


I've read this story from a blog which best illustrates this idea.

This happened in one of the biggest cosmetics companies in Japan. The company received a complaint that a consumer had bought a soap box that was empty.  Immediately the authorities isolated the problem to the assembly line, which transported all the packaged boxes of soap to the delivery department.

For some reason, one soap box went through the assembly line empty. Management asked its engineers to solve the problem. Post-haste, the engineers worked hard to devise an X-ray machine with high-resolution monitors manned by two people to watch all the soap boxes that passed through the line to make sure they were not empty. No doubt, they worked hard and they worked fast but they spent a lot of time and money to do so.

But when a rank-and-file employee in a small company was posed with the same problem, he did not get into complications of X-rays, etc but instead came out with another solution.  He bought a strong industrial electric fan and pointed it at the assembly line. He switched the fan on, and as each soap box passed the fan, it simply blew the empty boxes out of the line.

True and amazingly genius right?

Lastly, Paulo Coelho said "Most of the simple things in life are simple and only the WISE understand them".


- July22-

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